Following the identification of your client personas, we will develop wireframes for your website to map your customer experience.
Wireframes are schematics that show how the website will work before it is designed or built. This allows you to initially focus on the user’s journey through the website before handling the design. You can see one of our wireframes on the left.
For complex websites we also offer a rapid prototyping service to help you understand exactly how the site will work before design and development begin.
Improve Your Customers' Experience and Rank Higher in Google with a Mobile-Responsive Web Design
A responsive web design adjusts to the size of the screen on which the website is being viewed, providing your customer with the optimal experience for their smartphone, tablet or PC.
If your business doesn’t have a mobile-friendly website design then you could be missing out on custom from users visiting your site on their mobile or tablet.
Now that mobile searching and browsing is so dominant, a simple and efficient browsing experience is what your visitors expect.
Mobile-responsive web design means that your website is optimised for viewing on tablets, mobile phones and desktop PCs.
Why Choose a Mobile-Responsive Web Design?
With 56% of consumers using mobile search before making a purchase and 42% of all retail sales involving a mobile device, businesses can no longer afford to ignore their mobile audience, and need to adopt a responsive website design to ensure they don’t miss out.
As Google changed its search engine ranking algorithm in April 2015 to favour mobile-friendly websites for people searching on mobile devices, a responsive design is key to ensuring competitors don't outrank you in mobile searches.
Benefits of Responsive Web Design
- Improve your customers' experience
- Increase your conversion rate
- Provide full functionality across many devices
- Protect your SEO rankings in mobile search results - Google recommends a responsive web design
- Easily manage content as same URL and site structure means you onlu work with one set of content
- Create consistent web strategy
Mobile and tablet internet usage has officially overtaken the PC, so it's essential you cater to your customers' needs.
People are accessing websites across multiple devices more than ever. Research or purchases can occur on mobile, tablets and desktop devices, with each stage of the buying process unfolding across a variety of devices.
If you don't have a mobile-friendly website already, then potential customers viewing your site from their mobile device may simply hit the back button and opt for a competitor’s mobile-friendly website.