Tag: ppc
Dismissing paid social media advertising as an unnecessary expenditure for a business can be a big mistake. Many brands see the value paid social advertising offers them, and it …
Rolling out in August 2021, any financial services advertisers or marketers will be required to be verified by Google so that they can show Google Ads to anyone looking …
Earlier in March 2021, Rand Fishkin of SparkToro posted an update claiming that in 2020, two thirds of Google Searches ended without a click. From January to December, 2020, …
No longer will advertisers need to reformat and edit images in order to meet Facebook's image-to-text ad rules.
Early in September, Google announced that it will be passing on the costs of the new Digital Services Tax onto advertisers, meaning that click costs will be rising by …
The new feature allows businesses to create automated question and answers via Facebook's Messenger, which are launched when a Facebook user clicks one of the "click-to-Messenger" ads available in …
Many businesses now use Facebook Ads in order to improve brand awareness, increase traffic and ultimately generate business online - but what are the benefits?
PPC advertising has many benefits for small businesses – especially Google Ads. Google Ads, formerly known as AdWords, has long been an effective way to generate more traffic to …
Google has announced that it is introducing more room for text within call-only Google Ads - which is an extension of the previous expanded text ads.
Google Ads are commonplace, and even Facebook Ads are used by a wide array of businesses. But LinkedIn Advertising still goes somewhat under the radar – and this is …
