Tag: b2b marketing
It is no marketing revelation that social media is a hugely influential marketing platform. Yet, the belief that social media marketing is only for B2C companies, even now, is …
“Content is king” You’ve probably heard that before. In fact, it’s been around since Bill Gates published it 25 years ago. But what actually makes content king? Site content …
Named as the ‘most effective marketing channel of all’ by a recent Omobono study, social media marketing has become a key component of any B2B marketing strategy, bringing with …
Gaining a loyal following of Facebook fans isn’t just about being a brand that everybody knows. It’s about creating content that people want to share. Find out what type …
The best marketing involves storytelling. Companies that have leveraged ‘stories’ in their marketing campaigns include Coca-Cola, Google, Nike and many more. Find out why stories have so much power …
