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At least twice a year, Google make significant, broad changes to their algorithms. These changes are referred to as “core updates” and keeping up to date with these changes …
User experience is nothing new, but in May 2021 it is becoming more important than ever with the upcoming Google Page Experience update. Google is constantly looking for new …
In October, Google announced the release of a major update that promises to benefit both marketers and business owners alike. That update was Google Analytics 4. With more commerce …
Having already made some changes this month, and with more updates following by the end of the year, Google’s AI algorithm improvements are likely to create more diversity in …
When people think of social media, Google Maps doesn’t tend to get mentioned. However, Maps is now more social than ever, with new profiles rolled out worldwide. What’s the …
Instagram is taking the next step towards offering an on-platform shopping experience via a “Shop” section included within the Explore tab, which shows items available to purchase in a …
Last year Google showcased Discovery ads in order to help brands find new audiences and engage with potential customers while they browse Facebook. Now Google has announced that this …
Facebook announced earlier this month that they were bringing forward the Facebook Shops rollout due to the Covid-19 situation. Facebook Shops allows businesses in the UK and around the …
The COVID-19 coronavirus has had a huge impact for virtually every business in the UK, but many businesses have responded and adapted quickly, moving online to survive and continue …
All businesses can benefit from digital marketing. But in particular, small businesses have a lot to gain from digital marketing. Big businesses cannot afford to not invest in digital …