Category: Paid Social

Dismissing paid social media advertising as an unnecessary expenditure for a business can be a big mistake. Many brands see the value paid social advertising offers them, and it …

No longer will advertisers need to reformat and edit images in order to meet Facebook's image-to-text ad rules.

The new feature allows businesses to create automated question and answers via Facebook's Messenger, which are launched when a Facebook user clicks one of the "click-to-Messenger" ads available in …