olgatravlos Archive
On 9 January 2014, Morrisons reported a 5.6% drop in sales (source: The Sunday Times; Morrisons). One of the things they blamed for this dramatic fall in sales was the “lack of an online shopping service”. No ecommerce website. Find …
A little over a month ago, Nirav (one of our senior developers) and I attended AspDotNetStorefront’s 2013 Developer Conference in Ashland, Oregon. It was a great opportunity for us to meet and speak with the AspDotNetStorefront team, and it gave …
In the increasingly popular world of Tweets, Likes, Pins and Plus Ones you might be forgiven for thinking that more established online promotional techniques such as search marketing may not be such an effective source of web traffic. The reality …
Google has given a greater emphasis to acquiring user reviews which could have a bearing not only on your search engine visibility, but also on your Google+ Local listing as both good and bad reviews stand to influence visitors.
Online video is no longer considered an experimental marketing and advertising method. An engaging video presentation not only gets your message across better, it also improves your social appeal – and if done right, your search engine rankings.
Social Media continues to transform the internet marketing landscape – while old favourites such as email and paid search marketing still have a significant role to play, the new shiny Facebooks, YouTubes and Twitters of the World Wide Web recommend …
Online shopping statistics continue to grow according to a recent study carried out by CRR Research; 2011 online sales in the UK were £50.34 billion, up by 12% on the previous year, making up an impressive 12% of UK retail …
Having a great looking, functional e-commerce website is a good start to creating a positive customer experience – but is only half the story as the most important element for any e-commerce website is a steady stream of original and …
Search engine giant Google recently stepped up its efforts to win a bigger portion of the social media pie by introducing Google+ Local. Essentially, Google+ Local is the result of blending two of its existing products, Google Places (their local …
While it may still be one of the new kids on the online advertising block, independent reports are indicating that Facebook advertising is in fact, for most businesses, proving to be very effective. However, as with Google Adwords, this only …
