“Content is king” You’ve probably heard that before. In fact, it’s been around since Bill Gates published it 25 years ago. But what actually makes content king? Site content …
2020 has quite possibly been the strangest year that ever was in the modern age. With vaccinations rolling out and a lift of restrictions on the horizon, 2021 promises …
In January 2021, the internet sales as a percentage of total retail sales ratio (as a percentage) hit an all-time high figure of 36.3%. In May 2020, we saw …
What is technical SEO? To put it simply, technical SEO refers to improving the technical aspects of a website in order to increase the ranking of its pages by …
“Social media is a hugely influential marketing platform” This is no marketing revelation, yet the belief that social media marketing is only for B2C companies, even now, is keeping …
If there’s one thing we know about search engine optimisation (SEO), is that it is constantly evolving. 2020 saw Google refine and tweak its algorithm to incorporate new technologies …
2021 is a welcome sight for almost everyone on the planet after what has to be one of the worst years in collective memory. Societal and health issues aside, …
The Office for National Statistics found that in December 2020, the internet sales as a percentage of total retail sales ratio dropped from 36.2% in November to 31.3% in …
At least twice a year, Google make significant, broad changes to their algorithms. These changes are referred to as “core updates” and keeping up to date with these changes …
How does this new uncertainly impact consumerism and online shopping? November and December are traditionally crucial months for retailers on and offline, and this year is no exception.
