Services
We offer the following range of services to our customers:
Internet Strategy Development
Many businesses overlook the need for an Internet Strategy and leap straight into web design. At Xanthos we believe that your internet presence should be based on your business strategy and should help you deliver the goals of your business strategy. We will work with you to develop an Internet Strategy for your business. Our initial consultation is free of charge. Contact us today for your initial free consultation.
Web Design
Once the Internet Strategy has been developed we will conduct a design briefing session with you to identify the key elements of design that will help build your online business identity. Following this session we will design your website. Throughout the design process we will refer to the objectives of the website identified in the internet strategy.
We also produce Flash Design if required. It is quite useful to use flash in websites to bring interest to the site. See Examples of flash used to demonstrate products:
C4Carbides - Interactive product flash
Web Development
Once you have approved you website design, we will then develop your website for you. Timescales for development depend on the complexity of each site. For example an E-commerce site with complex customisations will take longer than a simple site with pages of information.
Content Management Systems
Most clients find that they wish to update their content on their sites themselves. We provide content management systems for this. A content management system gives you the ability to edit parts of the site yourself. It also enables you to upload photographs of products for example and other media such as video and flash. The beauty of our content management systems is that you do not need to be a programmer to use them. They are specifically designed with the non-technical customer in mind. They give you the ability to make the changes with only basic word processing skills. We will of course provide you with training and support in the use of your content management system.
E-Commerce solutions
We offer three different e-commerce solutions. When we conduct a strategy review we will be able to determine what's best for your business. The three different solutions are:
- E-commerce pro - multi product, multi country and multi currency
- E-commerce - multi product, multi country but single currency
- E-commerce lite - this is best for selling only in one country
Please see our e-commerce page for more information.
Call us today for a free initial consultation of your e-commerce requirements.
Internet Marketing
Once your website has been launched, internet marketing is a crucial step in ensuring your site's success. At Xanthos we offer the following services:
- Pay Per Click Advertising - we will analyse your requirements, set up your account, create your campaigns and monitor the performance and provide you with performance reports
- Search Engine Optimisation - we provide comprehensive search engine optimisation covering key phrase analysis, on page optimisation of content and building link popularity. we also monitor your rankings and provide you with monthly performance reports and recommendations
- Email Marketing Service - we offer two different services:
- Stand alone: we provide you with an integrated email marketing tool so you can run your own campaigns from your content management system
- Managed monthly service: we set up and run your campaigns for you. We design a custom template for you. All you have to do is provide us with the content and your contact list. We provide you with online access to review the performance of your campaigns.
Call us today for a free initial Internet Marketing consultation!
Web Analytics
Setting up a website is really only the first step. Analysing the performance and continually improving your website is key to success. Website statistics offer a wealth of information that help you work out what works and what doesn't. There are different website statistics tools available and we offer Livestats as standard with our hosting solutions. However for more in depth analysis, specific tools such as Google Analytics or Clicktracks are advisable. Xanthos can set up these packages for your site and offer a consultancy service where we analyse the statistics and provide recommendations for improvements to the website or changes to your internet strategy.
Call us today for a free initial analytics consultation!
Support
Our support programmes have been developed over the last five years in response to customer demand. We offer different packages of support:
- Bronze - we simply provide hosting and support and maintenance is charged on an ad hoc basis based on our hourly rates
- Silver - provides hosting and 1 hour support a month
- Gold - provides hosting, 2 hours support and a quarterly review meeting
- Platinum - provides hosting and unlimited support
We can tailor a support package to suit your specific requirements. Contact us with your support requirements.
Website Hosting
Our website hosting has the following key features:
- Guaranteed uptime of 99.7%
- Daily off-site backups
- Livestats
- 128-bit SSL security
- Email accounts where required